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NBC Juggles Tuesday, Wednesday Reality Options

Tuesday, June 29, 2004

03:22 PM PT

With the reality dud "Next Action Star" providing only limited lead-in to the vastly more successful "Last Comic Standing," NBC has juggled its Tuesday and Wednesday schedules. Joel Silver's search for the next Sylvester Stallone has been shunted off to Wednesdays, perhaps the equivalent of Stallone being shunted off to a sequel to "Stop, Or My Mom Will Shoot!"

Replacing "Next Action Star" on Tuesdays at 8 p.m. ET will be encores of the previous week's "Last Comic Standing," which NBC hopes will provide a more compatible lead-in to the new episode.

"Next Action Star" takes the place of the previously announced encore of "Last Comic Standing." The time slot was originally set aside for repurposed episodes of Bravo's "Queer Eye for the Straight Guy," but NBC will hold them for later in the summer.

Through its first three weeks, "Last Comic Standing" is averaging 9.28 million viewers, up from the 8.3 million it averaged in its first season. It has also helped carry NBC to several summer wins among adults 18-49, the network's demographic of choice.

The network boasts that last week, "Last Comic" improved on its lead-in by 86 percent in the key demographic, which is more a reflection of the tepid numbers for "Next Action Star." That series has averaged only 5.17 million viewers in its first airings, causing "Last Comic" to mostly fend for itself.

The schedule will remain the same for Tuesday, June 29, with "Next Action Star" beginning the night and "Last Comic Standing" following. On Wednesday, June 30, a new episode of "Next Action Star" will fill the first hour before consecutive episodes of "Law & Order," a show that requires no lead-in.